1. Introduction
When you use the “Kitto Inc.” app, you place your trust in us regarding your personal information. We prioritize maintaining and valuing that trust. Our commitment begins with ensuring clarity about how we manage your data.
This document elucidates the personal information (“data”) we gather, its application, how we share it, and the choices you have concerning this data. We encourage you to review this in conjunction with our privacy overview, which underscores the main aspects of “Kitto Inc.”‘s privacy practices
2. Overview
A. Scope
This notice is for individuals who engage with the services of “Kitto Inc.” for transportation between Kitchener-Waterloo and Toronto. The terms presented herein apply to users of “Kitto Inc.”‘s app and other related platforms.
This notice details how “Kitto Inc.” and its affiliates gather and utilize data. This notice is globally applicable to all “Kitto Inc.” users, barring those who might engage with any separate service we might introduce in the future that has its own privacy notice. This notice pertains specifically to:
Riders: People who request or utilize transportation services via their “Kitto Inc.” account.
Drivers: Individuals offering transportation to riders either as independent providers or through partner transportation companies.
All those governed by this notice are termed as “users.”
The privacy practices of “Kitto Inc.” adhere to the laws of the areas in which we function. This signifies that we only conduct practices delineated in this document if the laws of those regions permit. For practices specific to different countries, we may provide separate links or sections addressing them.
Should you have queries about our operations in a specific area, please reach out to us through the provided channels.
B. Data Controller and Transfer
“Kitto Inc.” is the controller for the data assembled in conjunction with the use of our services across all regions.
“Kitto Inc.” handles and processes personal data on a global scale. As you traverse various regions, your data accompanies you, enabling us to provide a unified experience. We value and respect your data protection rights, irrespective of whether you’re in your homeland or abroad.
We may need to transfer your personal data to different nations apart from your home nation to fulfill our services at your request. This could be, for instance, to respond to support queries you lodge from a different region. Since our services involve multiple users simultaneously, limited personal data might be accessible to another user in a separate country.
We transfer data based on agreements with our users, users’ instructions or prior approval, and according to the regulatory frameworks of relevant countries.
In instances where we need to transfer data to meet law enforcement requests, “Kitto Inc.” employs a stringent internal process. We only share personal data with law enforcement in ways that align with applicable legal requirements. Details about requests from law enforcement can be provided upon inquiry.
To ensure consistent data protection no matter where our services are accessed, “Kitto Inc.” has instituted global measures such as:
- Policies restricting access to personal data only for stipulated purposes.
- Training of personnel managing personal data.
- Strong safeguards for data while in transit between “Kitto Inc.” apps and our servers. This encompasses encryption and the employment of pseudonymized data for added security against unauthorized exposure.
To exercise your data protection rights, connect with “Kitto Inc.” via the designated channels. Queries, feedback, and concerns regarding our data practices can be lodged through a dedicated form.
3.Kitto Inc. : Understanding Our Data Collection
At Kitto Inc., we prioritize transparency in data handling. Here’s a snapshot of how we gather, use, and safeguard your information:
1. User-Submitted Data
Profile Details: During account creation or updates, we gather basic information – from your name and contact details to government-issued IDs for specific features.
Feedback and Support: When you reach out to our customer care or leave feedback, we store those interactions to improve our services.
Travel Plans: For features like Kitto Travel, we require itinerary details, either input manually or sourced from travel-related emails (with your consent).
2. Service-Related Data
Location Insights: Central to our service is location tracking. We only track when our app is active, ensuring we deliver timely and accurate services.
Transactional Records: We maintain a record of your transactions, noting the services used, costs, and associated details.
App Interaction: Insights on how you use our app, like features accessed or crash reports, help us enhance user experience.
Device Info: Generic details about your device, like its model or OS, assist in optimizing our app’s performance.
3. External Data Channels
Referrals: If you’ve been referred by someone or refer another, we store that data for promotional purposes.
Partnerships: Integration with partners might require us to fetch certain data, such as from payment providers or social media platforms. Public and Third-party
Sources: We sometimes validate or enhance our database using publicly available sources or third-party services, always ensuring data integrity and privacy.
Your Privacy Matters: All data is encrypted and treated with utmost confidentiality. Kitto Inc. adheres to global best practices for data protection. Always review settings and permissions in the app to manage your data preferences.
4. How Kitto Inc. Utilizes Your Personal Information
Your trust is paramount to Kitto Inc. We’re transparent about the data we gather and how we use it to offer you an enhanced and secure experience. Here’s a summary:
1. Service Enhancement
At Kitto Inc., data is pivotal for:
Streamlining account setup and updates.
Efficiently orchestrating and improving our diverse services:
- Pinpointing user locations for prompt services.
- Conveying essential details for smooth interactions.
- Collaborative features like sharing service details or cost splitting.
- Pairing users with service providers based on preferences and proximity.
- Customizing user interfaces and experiences.
- Ensuring smooth financial transactions.
- Keeping users in the loop about our updates and policies.
2. Ensuring Your Safety
Safety is a cornerstone at Kitto Inc. We:
- Rigorously verify service providers’ identities.
- Employ state-of-the-art technology for real-time identity checks.
- Utilize facial recognition tools to bolster safety and verification.
- Assess behavioral metrics for enhanced security.
- Implement stringent measures against fraudulent activities.
- Utilize feedback mechanisms for maintaining community standards.
3. User-Centric Support
Your feedback propels us. We:
- Use collected data to resolve concerns efficiently.
- Continuously refine our support framework based on your feedback.
4. Forward-Thinking Development
Innovation is in our DNA. We:
- Leverage data for rigorous testing and research.
- Strive for advancements that elevate user experiences.
5. Seamless Communication
Kitto Inc. fosters open channels:
- Facilitating swift communication between users and service providers.
6. Tailored Marketing Initiatives
We keep you informed about:
- Exclusive offers and updates tailored to your preferences. Relevant advertisements on partner platforms.
- Personalized ad experiences within Kitto Inc. applications.
7. Informative Communications
Beyond marketing, Kitto Inc.:
- Sends out insightful surveys and updates.
- Keeps users informed about broader industry trends and changes.
8. Upholding Legal Standards
- We’re committed to integrity. We:
- Navigate claims or disputes transparently.
- Uphold and exceed all legal and regulatory standards.
At Kitto Inc., every piece of data serves a purpose, aligning with our commitment to serve our users while safeguarding their interests. For more control over your data, visit our “Choice and Transparency” sections.
5. Cookies and Third-party Technologies at Kitto Inc.
Kitto Inc., along with our trusted partners, harnesses cookies and other identification mechanisms on our applications, sites, email campaigns, and online advertisements. The purpose and application of these technologies is elaborated on in this section, and in Kitto Inc.’s Cookie Notice.
What are Cookies?
Cookies are concise text entities stored on browsers or devices by digital platforms, be it websites, apps, online content, or ads.
Why Kitto Inc. Uses Cookies and Similar Technologies:
Kitto Inc. deploys cookies and akin technologies to facilitate various objectives:
- Authenticating our valued users.
- Retaining user preferences and customized settings.
- Gauging content popularity.
- Directing and measuring the success rate of our advertisement campaigns.
- Surveying website activity, deciphering prevailing trends, and broadly grasping the digital actions and inclinations of individuals engaging with our services.
Additionally, we occasionally permit certain external organizations to execute audience assessments, provide analytics services on our behalf, circulate advertisements representing Kitto Inc. across the digital realm, and monitor and report the effectiveness of these ad campaigns. These external bodies might employ cookies, web beacons, SDKs, and other novel technologies to recognize the devices our website visitors use, and track their activities across different online platforms and services.
For a comprehensive understanding of how cookies and the mentioned technologies function in our ecosystem, we recommend visiting Kitto Inc.’s Cookie Notice.
6. Data Sharing and Disclosure
In order to provide our services and features, Kitto Inc. may need to share user data. This could be with other users, upon user request, or with our affiliates, subsidiaries, and partners. This may also happen for legal purposes or related to claims or disputes. Here are the ways in which Kitto Inc. may share data:
1. With Other Users
Examples of data sharing with other users include:
- Sharing a user’s first name, rating, and pick-up or drop-off locations with drivers.
- Sharing a user’s first name with other users during a shared ride. Shared ride users may also see the drop-off locations of others.
- Sharing order recipient’s first name, delivery address, and order details with restaurants or merchants and, if applicable, with the delivery person. We may also share ratings, feedback, and other information as required by law.
- For drivers and delivery persons, we may share information such as name and photo; vehicle details; location; average rating; number of completed trips; duration since they registered as a driver or delivery person; contact details; and driver or delivery person profile with riders, order recipients and restaurants or merchants.
Additionally, we provide riders and order recipients with receipts that contain breakdowns of charges, driver’s first name, photo, and route map.
2. At User’s Request
Data sharing upon user request includes:
- Sharing a user’s ETA and location with a friend, or sharing a user’s trip details when they split the fare.
- Sharing data with Kitto Inc.’s business partners upon user request. For example, when a user requests a service through a third-party promotion or partnership, we may share certain data with those third parties.
- Sharing data with emergency services as needed.
3. With the General Public
User’s questions or comments submitted through public forums such as Kitto Inc.’s blogs or social media pages may be viewable by the public.
4. With the Kitto Inc. Account Owner
If a user is using services through an account owned by another party, we may share their trip or order information, including location data, with the owner of that account.
5. With Kitto Inc. Subsidiaries and Affiliates
We share data with our subsidiaries and affiliates to help us provide our services or process data on our behalf.
6. With Kitto Inc. Service Providers and Business Partners
These include payment processors, background check providers, cloud storage providers, marketing partners, research partners, and other professional service providers.
7. For Legal Reasons or in the Event of a Dispute
Kitto Inc. may share user data when required by law, legal processes, government requests, or for safety concerns.
8. With Consent
Kitto Inc. may share user data other than as described in this policy if we notify the user and they consent to the sharing.
7. Choice and Transparency
Kitto Inc. empowers users to manage and access data that the company collects through:
- privacy settings
- device permissions
- in-app ratings pages
- marketing choices
Kitto Inc. also facilitates user requests to access or copy their data, amend or update their accounts, seek account deletion, or ask Kitto Inc. to limit its data processing activities.
7. Privacy Settings
Within the Kitto app, the Settings > Privacy option lets users adjust preferences related to data collection, sharing, and notifications. We also offer a Web Privacy Center.
Location Data Control
Users can manage Kitto’s access to their device’s location data via the Settings > Privacy > Location pathway. This includes real-time location sharing with service providers.
Emergency Data Sharing
Kitto users can enable the sharing of real-time location details with emergency services. This data might include location, user’s name, and emergency contact details. The feature can be toggled in the Settings > Privacy > Location section or through our Safety Hub.
Notifications
While essential notifications related to service use cannot be turned off, users can determine their delivery method. Optional notifications like promotional updates can be managed in the Settings > Privacy section.
B. Device Permissions
Different mobile platforms (iOS, Android, etc.) require user consent for apps to access certain device data. Users should consult their device settings or their provider for more information.
C. In-app Ratings Pages
Post every service use, users and service providers can rate each other. This mutual rating system ensures accountability and maintains a respectful environment.
Ratings can be viewed within the app, and users can get a detailed breakdown in Kitto’s Privacy Center.
D. Marketing and Advertising Choices
Kitto Inc. allows users to dictate how their data is utilized for marketing and ad purposes:
- Personalized Communications: Users can opt-in or out of receiving personalized messages or promotional content.
- Ads from Kitto: Control over how data is shared with advertising collaborators to present tailored Kitto ads on other platforms.
- Third-party Ads: Decide if Kitto can use user data to show ads tailored to user preferences from third-party partners.
- Cookies and Related Tech: For more on how we use cookies and tracking technologies, refer to our Cookie Policy.
8. User Data Requests
Kitto Inc. ensures users have several methods to understand, manage, and question the company’s data practices.
- Accessing Data: Access profile and service history via our apps or website.
- Data Portability: Use our ‘Retrieve Your Data’ tool to download a copy of your data.
- Editing Data: Essential profile details can be changed within the app settings, and other data updates can be requested.
- Data Deletion: Requests for account deletion can be made through Kitto’s Privacy Center or the app settings.
- Restrictions and Objections: Users can ask for a halt in data processing or set limitations.
Depending on a user’s location, they might have the right to complain about Kitto Inc.’s data practices with local data protection agencies. For those in the U.S., if a user is dissatisfied with our data-related decision, an appeal can be made.
9. Changes to Our Policy
From time to time, we might revise this policy.
We might occasionally modify this policy. Should there be substantial amendments, we will proactively alert our users about these changes via the Kitto apps or other communication methods, including email. We recommend users consistently revisit this policy to stay informed about how we protect their privacy.
Engaging with our services post-policy update signifies your agreement to the revised policy, as allowed by applicable laws.